Craig Connors is the Senior Director, Payor Relations at Virginia Hospital & Healthcare Association (VHHA). VHHA is a trade association of Virginia hospitals and health care delivery systems that acts as a representative and advocate for policy issues affecting the delivery, quality, accessibility, and cost effectiveness of health care. In this newly created role, Craig works to advance the interests of Virginia’s hospitals and health systems with commercial payors (including Medicaid managed care and Medicare Advantage) through ensuring an effective working relationship with Virginia health insurers and developing and implementing strategies to promote patient and provider-friendly contracting and reimbursement policies.  Most recently, Craig was the Director, Policy & Community Relations at the United Network for Organ Sharing (UNOS).